Fidget Toys Wholesale

Fidget toys anxiety are a very popular product category in 2021. Whether it is Amazon, Alibaba or Shopee, its sales are among the best.

Various styles of anti-stress fidget toys emerge in endlessly. We have also recently received many inquiries from customers about fidget toys. It can be seen that importing fidget toys is still a profitable business idea.

There are many kinds of fidget toys, and buyers don’t know what to sell. Moreover, most countries have many regulations on imported toys, so buyers will encounter a lot of trouble in the process of purchasing toys.

But the fact is that importing toys from China is not as complicated as you think. You only need to choose some good products and suitable suppliers.

Since this article contains so much practical information, I divided it into 6 chapters. You can click on the title of each chapter and it will take you to the relevant content.

Best Fidget Toys Categories

Trendy and Popular Fidget Toys to Wholesale from China.

1. Bubble Pop it Fidget Toys

It can be said that this is the hottest toy in 2021.

“Last Mouse Lost” came out of the well-known toy company FOXMIND in 2014, which is committed to creating toys that exercise reasoning skills, spatial logic skills, expression skills and other skills. “Last Mouse Lost” is just such a popular toy: a game board similar to whack-a-mole. Both players in the game take turns to press a certain number of bubbles, and the player who presses the last bubble fails.

“Last Mouse Lost” is made of silica gel, and the technical requirements are not high. So Chinese factories have produced this product one after another.

The round and square product shapes of this toy have been trademarked by the company in October 2020.

So Chinese manufacturers have created more designs with different appearances to avoid infringement.

I think the inspiration for the design of this product should come from the bubble wrap used to package the product. Every time I see this kind of bubble wrap, I can’t help but squeeze it all.

In addition to being used as a toy, this product has also been made into a variety of daily necessities.

Pop it cup mat
Pop it key chain
Pop it key chain
Pop it phone cases
Pop it phone cases
Bubble bags

2. Mochi Squishy Animals Toys

This kind of toy won’t be deformed no matter how you pinch it, and it feels very soft. Squeeze it when you’re stressed, and you’ll feel better.

mochi squishy animals

This fidget toy anxiety can also be made into different shapes.

mochi squishy toys

3. Infinity Rubik’s Cube Toys

This little Rubik’s Cube can be flipped infinitely. The small one can be put in your pocket, and you can play while playing with your phone.

Infinity Rubik’s Cube Toys
Infinity Rubik’s Cube

4. Kids Fidget Toys Dice

This dice has 6 sides and each side has a unique function. For example, one side has 5 buttons, which is very suitable for people who like to press a ballpoint pen, and it can also simulate the sound of pressing a ballpoint pen. There is a joystick on one side, and a ball on the other side, which can keep rolling.

Kids Fidget Toys Dice
Fidget Toys Dice
Kids Fidget Toys Dice
fidget dice toys

5. Big Enter Key

This is a huge Enter key, and it’s super cool to hit it with a punch. The magic is to plug in the USB interface, it can also be used as the computer enter key. It is definitely a programmer’s decompression artifact. When you are angry, you can beat it a few times to relieve your anger.

Big enter key

6. Rugby Squeeze Ball

It simulates the shape of a rugby. Its principle is the same as the above soft animal. It can be kneaded at will but will not be deformed.

Rugby Squeeze Ball

7. Pineapple stress ball

It’s a bit different from the feel of football. And there will be a bead inside to increase its interest.

Pineapple stress ball
Pineapple stress ball

8. Track chain

Track chain

9. Stretch string

Stretch string

10. Marble and Mesh

The marble mesh fidget has a brightly coloured mesh with a single marble inside that allows the user to roll the marble back and forth between their fingers. The mesh can be bent, twisted and squished ! A great pocket sized, fun tactile tool for quiet fidgeting. … Each pack has 3 mesh marble fidgets with varying colours.

Marble and Mesh

What is the wholesale price for fidget toys in China?

The types of fidget toys are very rich, and the price of each product/each size/each color will be different. This also has a lot to do with the supplier you choose.

In general, the unit price of fidget toys is not expensive, usually not more than USD1.

Below we have compiled the wholesale prices of 20 fidget toys for your reference. If you want to know more quotations for fidget toys, please leave a message at the bottom of the blog and our purchasing assistant will serve you.

Price is related to quality. You may find that products that look exactly the same on Alibaba have completely different prices.

Different prices may mean different quality. For example, some finger toys are made of recycled plastic, so they have a pungent smell.

Since the quality of toys is difficult to reflect from the photos, we strongly recommend that you judge based on product samples when choosing a supplier. If you need someone in China to help you collect samples from different suppliers and send them to you together, you can leave a message below.

How to Customize/diy Fidget Toys?

In fact, most importers will choose from stress relief toys already produced in the factory. However, there are also some experienced importers who customize fidget toys according to their own designs.

They make your personalized toy unique among many of your competitors.

Importers usually have these changes in stress relief toys.

Custom colors

Most stress relief toys are made of silica gel, and its color is made by adding toner to the raw materials during production. Therefore, customizing the color of toys means that the factory has to rearrange the production of the product.

Custom size

For silicone toys, the custom size needs to change the product mold. The mold cost of the toy varies with the product size, about $1,000. This is more suitable for long-term bulk purchase buyers, otherwise it is not cost-effective.

The unit price of silicone toys is low, so the MOQ is relatively high. The MOQ for personalized silicone toys in most Chinese factories is at least 10,000 pieces. If you only buy a few thousand or a few hundred pieces, you can choose to customize it on the product packaging. For orders of less than 10,000 pieces, you cannot make more customizations.

Custom packaging

The supplier’s default packaging for uncompressed toys is polybag, which is very crude. So the best way to distinguish your product from other products is to customize product packaging. Below are several common packaging methods for fidget toys.

Printed ploybag
Color box+Blister

Bundle Sale

Combining different anti-stress toys as a set is the choice of most customers. Alibaba also has many anti-stress toy sets for you to choose from.

However, we found that it is more expensive to buy the toy set directly on Alibaba than to buy each toy separately and then combine them together. Usually this will increase the cost of each package by 1USD.

Therefore, many buyers choose to purchase different pressurized toys separately, and then combine them as a set for sale.

But the problem is that the decompression toys used in the set come from different suppliers. If you ask each supplier to send the product to you separately, it will be very troublesome. You have to check the quantity of each model yourself, and this will increase your shipping cost.

So when you want to import fidget toy sets from China at the lowest price, your best choice is to cooperate with a Chinese sourcing company. Benefits of working with purchasing agents:

  • They are in China and they can get more favorable prices. Each factory has its own superior products, and sourcing agents can usually help you purchase products from the most competitive suppliers. This will greatly reduce your purchasing costs. For example, recently we helped a customer purchase a 32PCS Christmas gift set, this set includes 18 kinds of fidget toys, the price is USD5. When we check it on Aliabab, we found that the price of a fidhet toy set that includes 24PCS is USD 6. 17.
  • They can help you check the quality of your products in China. If they find that the quality of the product is not good, they can immediately contact the supplier to return the product. Then they will find new suppliers to purchase in the shortest time. This avoids the risk of you receiving defective products and not being able to sell goods on time. Although Alibaba guarantees that buyers can apply for a refund if the quality of the product does not meet the agreement. But this is a long process, and you can’t buy from a new supplier right away. Moreover, you are not 100% able to get a refund.
  • They can arrange centralized delivery to help you save freight. They can help you receive goods from different suppliers and arrange transportation together. This is one of the most effective ways for many importers to save freight. In addition, the purchasing agent can also help you collect samples from different suppliers when you purchase the samples, and then ship them to you together.

When you need to purchase fidget toys in no more than three categories, you can cooperate with the manufacturer to get a better price.

But when you need to purchase many types of anti-stress toys, it is a better choice to cooperate with a purchasing company or a trader.

How To Find The Best Supplier in China For Smallbusiness?

Where can you Find the Best Fidget Toys Wholesale & Manufacturers in China?

China is the largest toy producer, providing the best quality toy wholesale market at the lowest price. More than 90% of any toys you can imagine can be found in China. The most challenging part is where to find the best.

If you want to buy toys from China in a wholesale manner, the following are the well-known gathering places of toy manufacturers.

1. Chenghai Toys Wholesale

If you are looking for the largest plastic toy on the market. With more than 8,000 plastic toy suppliers, Chenghai, Shantou City is the best place for your business.

You may find that the price is slightly higher because the materials used in the toy are of better quality.

Most buyers here do not use traders, but place orders directly from the factory. 90% of the factories here are small family workshops, operated at home and small in scale. It looks very irregular.

But Chenghai is mainly a manufacturer focusing on plastic toys, not silicone toys.

2. Yiwu Toys Wholesale

When you look at China’s largest wholesale market, Yiwu is a place for any buyers who want to buy bulk commodities at cheaper prices.

In addition to fidget toys, other toys can also be found in Yiwu.

The following is a list of toys you can find in Yiwu Toys Wholesale Market:

Wooden block toys

Baby toys

Candy toys Capsule toys
Car toys Dinosaur toys Brain toys Farm toys
Kitchen toy Comic toys Remote control toys Remote control toys
STEM toys Toys box TPR toys Candy toys
Yiwu Toys Wholesale

You can also find the latest toy trends here, which are the hottest items on the market. The Yiwu wholesale market always updates their toys with new designs from toy manufacturers.

The toys in Yiwu are particularly miscellaneous, and there is no outstanding toy category. But in general, Yiwu’s toys are the cheapest. Here you can find more traders than manufacturers.

In general, regardless of the price, Yiwu has gathered the most complete toy categories, plush toys, simple electronic toys and other toys can be easily found here. There are also some remote control and other high-tech toy suppliers on the market, but the price is not the most competitive, because Yiwu does not have complicated remote control and high-tech manufacturers.

The price of Yiwu toys is usually the lowest, but the quality is not as good as you think. Take plastic toys as an example; the material, gloss and color of plastic toys produced in Chenghai are much better than those in Yiwu. Of course, the price in Yiwu will be cheaper than Chenghai.

3. Dongguan Fidget Toy Wholesale

Dongguan is adjacent to Shenzhen and is also a city where factories gather. Compared with Chenghai, toys are not a characteristic industry in Dongguan. However, because there are many silicone factories in Dongguan, the production of fidget toys has become one of the businesses of these factories.

Compared with Chenghai and Yiwu, Dongguan is the most professional manufacturer of silicone products. Its quality is better than Yiwu toys, but the price is also higher. Chenghai is better at plastic toys, while Dongguan is better at silicone toys.

The toy factory in Dongguan looks more professional and formal, and will be a bit bigger.

If you want to find a manufacturer of fidget toys instead of a trader, the above three cities are your best choices. In summary, you need to strike a balance between price and quality according to your actual needs.

If you are specialized in the business of plastic or electronic toys, it is a good choice to come to Chenghai to wholesale toys. If you want to buy all kinds of small toys, Yiwu may be a more suitable place. If you want to buy good quality anti-stress silicone fidget toys, Dongguan is the best choice.

Problems will you Encounter when Importing Toys from China?

Toys are one of China’s most important export products.

If you live in a country that has strict requirements for Chinese exports, the following are some of the challenges you may encounter when importing Chinese toys.

-Compliance and safety

When you buy a toy product, the first thing you need to do is test the quality. You can save money if you buy wholesale at the cost of testing instead of retail. Ask the supplier to give you a copy of the quality test.

-China Customs Commodity Inspection

If you import toys from China, the commodity inspection fee for a container is about 200-300 US dollars.

-Design infringement

This is another issue of customs. You must seek design authorization from the supplier.

In addition, some common problems when importing toys from China include:

High transportation costs-the most popular and economical way to import goods from China is by sea.

Language barrier-so you need a translator or sourcing agent.

Being deceived by a dishonest supplier-You must ensure that you cooperate with a trustworthy supplier and carefully check the supplier’s integrity and strength before placing an order.

Top 10 Pop It Fidget Toys Wholesale & Manufacturer

Some of the leading toys manufacturers in China Include:


Located in Xiamen City, Fujian Province, it is a factory specializing in the production of silicone products with 14 years of experience. It is a medium-sized factory with a scale of more than 2,000 square meters and about 50 employees.


The company was established in 2015. It is a small factory. The factory has about 20 employees. Its main products are baby silicone products, including baby teethers and silicone milk bottles. Of course, silicone toys are also one of its main products.

Dongguan Shiny Silicone Products Co.,Ltd

It is mainly engaged in anti-drop glass bottles, silicone temperature-sensitive baby bottles, baby teethers, baby toothbrushes, baby toys and other maternal and child products. In recent years, with the prevalence of silicone toys, the production of silicone toys has also been included in its main products.

Dongguan Running Industrial Co., Ltd.

It is a manufacturer specializing in the development, design, production and processing of silicone rubber products, established in 2015. It is a large-scale factory and a foundry of some brands. Strong strength.


It is a professional manufacturer integrating development, production and sales of various plastic TPR toy flashing bouncy balls, flashing product series, gifts, and promotional items. Founded in 2011, with strong financial strength. There are 50-100 employees and a factory building of more than 8,000 square meters.

Shenzhen Kean Silicone Product Co., Ltd

The company has focused on R&D, design, and export of silicone products such as maternal and child products, household products, outdoor sports products, and pet products for 11 years. It is the supplier of HP, Anta, Kia and other brands. It is a large-scale factory with around 200 employees.

Yiwu Kuqi Toys Co., Ltd.

Yiwu Kuqi Toys Co., Ltd. is located in Yiwu, Zhejiang Province, specializing in the production of piggy banks, vinyl toys, children’s gifts, PVC plastic toys, etc. Founded in 2012.

Shantou Ruyu Toys Co., Ltd

Located in Chenghai District, Shantou City, it is a small toy factory. Mainly engaged in various educational toys, anti-stress toys, water toys and so on. Has many years of experience in the production of toys.

Linhai Lvyin Silica Gel Technology Co., Ltd

Located in Yiwu City, Zhejiang Province, the company was established in 2016, mainly engaged in the production and wholesale of silicone products. Its products include fidget toys, jigsaw toys, pop it bubble toys, plush dolls, colored clay toys and so on. It is a medium-sized factory with about 50 employees.

Yiwu Shangrun Toys Factory

It is a factory specializing in the production and processing of toys, handicrafts, toys and other products. It is a small toy manufacturer established in 2016. Mainly engaged in the production and processing of various toys including plush toys, plastic toys, and plastic toys.

We hope you learned from this article how to buy toys from the Chinese wholesale market. Before importing from China, you need to study the toy market more. There are several factors in how to purchase toys from China at the most competitive price. The help of the best purchasing agents can give you a worry-free shopping experience.

Most importantly, you are responsible for the safety aspects of the toy business.

Thanks for reading, if you have any problem about importing toys from China, let me know by leaving a comment below or feel free to CONTACT US directly.

We are the leading sourcing company in China, and our office is in Shenzhen next to Dongguan. So if you come to Dongguan or Shenzhen next time, you are super welcome to visit us.

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